Phxated

Phoenix: Slightly less dumber than last year?

Last year, the Daily Beast had Phoenix at number 49 of the 50 smartest metropolitan areas. Quelle embarrassment!

This year the Valley improved, slightly, to number 45.

The first page is here.

Phoenix’s, five later, is here.

Here’s the methodology:

This year’s methodology is similar to last year’s inaugural list, with a couple weighting refinements, and one major change: as our civic engagement quotient—a proxy of a city’s willingness, and ability, to invest in intellectual culture—we dropped voter turnout in favor of libraries per capita. Overall, we divided the criteria into two parts: Half for education, and half for intellectual environment. The education half encompassed the percentage of residents over age 25 that had bachelor’s degrees (25 percent weighting) and graduate degrees (25 percent), compared to the overall population over age 25. The intellectual environmental half had three subparts. First, we looked at year-to-date nonfiction book sales (16.7 percent), as tracked by Nielsen BookScan, the nation’s leading provider of accurate point-of-sale data, which tracks roughly 300,000 titles each week. We also measured the ratio of institutions of higher education (16.7 percent), as defined by the federal government—different than just measuring college degrees, this acknowledges that universities as driver of intellectual vigor of cities and rewards cities with college populations. Finally, libraries per capita (16.7 percent) measures how willing and able a city is to educate the general public, as well as the no-cost opportunities for the public to educate itself.

Bill Wyman
6:48 AM